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Unknown New York SS16 X HYPEBEAST
Posted on March 30, 2016

Shop the collection now.

Read full HYPEBEAST feature here.

 

The Biggie Smalls Starter kit, featuring the "Notorious" must have essentials.
Posted on March 09, 2016

Here's everything you need to capture the "Biggie Smalls" persona, if you're not already from Brooklyn.

1. Black Timberland Boots.

2. Velcro jeans or 501 Levis.

3. Be featured in the "Source Magazine" so your mom can smile.

4. Money, Lots of money.

5. Finally, a friend named "Jay-Z".

"Spread love it's the Brooklyn way"

 

Attention All Sneaker Heads: New Air Jordan 1's Release!
Posted on March 08, 2016

 

 

 

Jordan Brand partnered up with NIKE SB and Lance Mountain to release a new version of the Air Jordan 1’s. The white on white high-tops are lined with red underlays/sole giving off a simplistic aesthetic that can carry on into any outfit. 

 Let us know what you think! 

Purchase here : ATMOS
KIM K FIRES BACK AT HATERS WITH MORE NUDES.
Posted on March 08, 2016

Last night Kim Kardashian responded back to her "naked selfie twitter critics" in a line up of Kanye-style charged tweets. 

First she reminded us why she was late.

Then she fired back at Bette Midler for her recent comments about Kim's privates. 

Kim later ended her rant in traditional "mic-drop" fashion with one more pic that ended all controversy.

 

Say what you want about Saint and North's mom and her selfie choices, at the end of it all, you must give the girl credit for taking a great photo.  

 

 

Brand Vibes: Puff Daddy & The Family - Blow a Check ft. Zoey Dollaz, French Montana
Posted on February 03, 2016

"Blow a Check" by Puff Daddy & The Family feat. Zoey Dollaz & French Montana
Directed by Joe Weil

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